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Allure Couture Dresses

The Allure Couture Collection embodies the opulence of a bygone era, with vintage-inspired beading, dreamy appliqués and regal detail work — all combining for a dazzlingly dramatic effect.

Allure Couture Dresses
97 ITEMS
  • C657

    C657

    Beaded lace appliqués adorn this classic sheath bridal gown.
  • C656

    C656

    A peekaboo tulle skirt lends a playful coquettishness to the glamour and texture of this chic ballgown.
  • C655

    C655

    Shimmering beadwork sparkles along the sleek lines of this lace and tulle sheath.
  • C654

    C654

    Multilayered sparkling tulle is topped with a gorgeous brocade and dimensional lace appliqués, creating a textured, romantic bridal look.
  • C653

    C653

    Soft ivory satin is edged with an appliquéd illusion hemline, leading to a dramatic ballgown train worthy of a princess.
  • C652

    C652

    Delicate blossoms and eyelash trim are oh-so-romantic additions to this strapless lacy sheath gown.
  • C651

    C651

    Ebbs and flows of concentrated dimensional blossoms create a tiered effect throughout the skirt.
  • C650

    C650

    A vintage-inspired silhouette brings ever-so-slightly puffed long sleeves and a plunging neckline.
  • C641

    C641

    Boughs and branches stitched in lace and delicate threading adorn the overlay of this sheath gown.
  • C640

    C640

    A gossamer A-line overskirt and train top the figure-hugging sheath silhouette of this long-sleeved lace gown.
  • C639

    C639

    Accented by metallic threaded vines, the bodice of this off-shoulder ballgown is composed of soft ov…
  • C638

    C638

    Soft, matte crepe provides the perfect balance to the ornate bodice and illusion lace hemline of this sheath gown.